“Turning into dad and mom additionally means asking your self questions”: the data marketing campaign of Public Well being France

This marketing campaign is geared toward dad and mom and future dad and mom, as a way to proceed selling the 1000-premiers-jours.fr web site and to assist them very concretely on this new function.

This nationwide website provides scientifically primarily based data associated to the fundamental wants of kids: a wholesome and secure atmosphere, appropriate meals, secure and reassuring emotional relationships.

As a part of a benevolent and non-guilt-inducing editorial line, the positioning helps dad and mom of kids beneath two and future dad and mom of their day by day lives by providing sensible and easy-to-implement recommendation.

Concretely, the 1000-first-days website is:

• 90 articles divided into 4 sections,
• 25 animated movies, testimonials from consultants and oldsters and shortly 7 movies shot in PMI,
• 40 questions/solutions overlaying the whole interval of the primary 1,000 days,
• a easy and interactive “In observe” device, which permits dad and mom and future dad and mom to acquire data on their atmosphere and the objects they use each day.

As well as, to seek out out extra, well being professionals can seek the advice of by way of LinkedIn, a video presenting the positioning 1000-premiers-jours.fr.

Within the Centre-Val de Loire area, the ARS helps the deployment of actions throughout the framework of the primary 1,000 days of the kid: a regional name for tasks was issued from June 27 to September 16, 2022 (the instruction of information is in progress).