Netflix launches profile switch to encourage subscription creation

Netflix is ​​launching a brand new profile switch perform to keep away from shedding your historical past when altering lives… and thus take out a brand new subscription.

Whereas Netflix has lengthy performed on account sharing to advertise itself to those that didn’t see themselves paying the worth of a full subscription, the streaming service has modified its tune in latest months. Confronted with the decline in its variety of subscribers, Netflix is ​​on the lookout for all potential methods to get again on monitor, and this consists of concentrating on shared accounts.

Profile switch on Netflix

In a press launch, Netflix has simply introduced a brand new characteristic: profile switch. The concept is to permit individuals who share your account to switch their profile once they need to take out their very own subscription. They are going to then be capable of preserve their customized suggestions, their historical past, their listing, their saved video games and different settings. Video games, alternatively, will not be transferred.

Netflix specifies that this can be a copy of the profile. It is going to due to this fact not be deleted from the unique account in the course of the switch.

This characteristic begins rolling out globally from October 17, 2022. Those that qualify will obtain an electronic mail as quickly as the choice is added. To entry it, it is quite simple: simply click on on the icon of his profile and select the choice “Switch profilewithin the drop-down menu.

Already examined in Chile, Costa Rica and Peru, this performance then went by “sub-accounts» paying. Netflix has nevertheless confirmed to Frandroid that this selection is now free for all subscribers.whatever the check that has been carried out in various nations“.

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