investigation into the practices of Magali Berdah’s Shauna Occasions firm

investigation into the practices of Magali Berdah’s Shauna Occasions firm

After a grievance from rapper Booba, the Grasse prosecutor’s workplace opened an investigation for “deceptive industrial practices” in opposition to the influencer company.

Magali Berdah’s influencer company is in turmoil. After rapper Booba’s grievance, initially filed in Paris, the Grasse prosecutor’s workplace opened an investigation on September 6 for “deceptive industrial practices” in opposition to the Shauna Occasions company. The investigations have been entrusted to the police station of Antibes, the town the place the corporate of this agent of personalities is registered.

Whereas the grievance by Elie Yaffa (alias Booba) involved each misleading industrial practices allegedly dedicated by Shauna Occasions and an organized gang rip-off, the investigation was solely opened, given the weather of the grievance, for the primary qualification, specifies the parquet flooring of Grasse this Monday.

“He takes it to coronary heart to denounce what appears to him to be an injustice (…) He offers himself the means so that every one the sunshine is shed on (the setting) influencers who’re based mostly on the pretend: pretend stars, pretend merchandise however actual hurt to the patron,” Booba’s lawyer, Me Patrick Klugman, advised AFP in July.

Merchandise not acquired, non-compliant merchandise

In accordance with the rapper’s grievance, “there seems to be a fancy and arranged rip-off system, centralized by the corporate Shauna Occasions”, a “system fed by the passivity of social networks and significantly Instagram and Snapchat utilized by influencers to advertise scams”. The grievance lists a number of testimonials from customers acquired by the rapper and claiming to have been defrauded by corporations promoted by influencers linked to Shauna Occasions: merchandise not acquired and never reimbursed, non-compliant merchandise…

For a number of months, Magali Berdah has been accusing Booba of harassment and has obtained the opening of an investigation. This has been open to the Nationwide Pole for the Combat in opposition to On-line Hate (PNLH) of the Paris Public Prosecutor’s Workplace since June 1, particularly for demise threats, harassment by way of digital communication and public insult on the grounds of origin and of intercourse.

On-line harassment

In a press launch in mid-July, Magali Berdah criticized Booba for concentrating on her on social networks for a number of months “by false and humiliating publications”.

“Since then, I’ve suffered mass on-line harassment”, with 1000’s of day by day messages, she stated.

Justice had ordered the deletion of the rapper’s Instagram account in addition to his Twitter account. However Booba shortly opened a brand new Instagram account and appealed to the choose in chambers to request the cancellation of the court docket choice. The Marseille legal court docket should give its deliberation on this case on October 3.

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